A Pocket Guide for Creative Thinking
Authored by Michael Brassard & Diane Ritter

Spiral bound
3.5" X 5.5"
164 pages
ISBN 1-879364-44-1

Stretch your organization’s creative thinking ability with The Creativity Tools Memory Jogger, and develop innovative solutions to toady’s business problems. Brainstorming is just one of the 14 tools described in this practical guide to innovative thinking.

Other tools show you how to restate the problem so you can see it differently, generate new ideas, transfer knowledge from other areas, and identify all possible solutions to the problem.

Because innovation does not happen in a vacuum, the book explains how to develop an environment that enhances creativity, and how to integrate the tools in your organizational improvement activities.

Features:
14 Different Innovative Thinking Tools:

1. Brainwriting 6-3-5
2. Brainwriting Pool
3. Idea Card Method
4. Collective Notebook Method
5. Classic Brainstorming
6. Imaginary Brainstorming
7. Knowledge Mapping
8. Mind Mapping
9. Morphological Box
10. Picture Associations and Bio-techniques
11. Problem Reformulation/Heuristic Redefinition
12. Purpose Hierarchy
13. TILMAG
14. Word Associations and Analogies